Mother Monster (a.k.a. Lady Gaga) has release her new video for "Applause," and I say let's definitely applause her for her magnificent, work of art, Inez & Vinoodh directed video. The duo photographed her for V Magazine's September 2013 Issue (you know, the one with the four different covers). It is definitely different from all the videos out there, and that is what makes it so unique. It has influences from surrealistic and avant-garde imagery, and I can definitely tell that she has been profoundly influenced by many contemporary artists - she practiced The Abramovic Method to help the Marina Abramovic Institute campaign on Kickstarter - and is partnering with other artists for ARTPOP as well. The ARTPOP Era has begun and it seems like it will be beyond words. Enough said. "Stop The Drama. Start The Music."
Check out the video below.
Watch Lady Gaga perform "Applause" at the 2013 Video Music Awards (VMAs) this upcoming Sunday, August 25th, 2013.
You can also read Vanessa Thorpe's interesting article titled "Pop star or avant-garde artist? Lady Gaga wants to be the next Warhol," in which she takes a closer look at the "pop star" and how she is challenging the meaning of the phrase by turning into a more contemporary artist influenced by the art world.
Until next time. As always, let me know what you think in the comments below.